I Love My Muff.

Daily care for down there

Since 2009, I Love My Muff (ILMM) has been a trailblazer in the female health industry. As a personal care brand, ILMM is on a mission to not only encourage feminine hygiene to be discussed freely but to provide women with a natural alternative for feminine hygiene products.

From working closely with the ILMM team and creation of a personalized strategy– I started working on the process through art direction, e-commerce development, lifestyle and product content creation.